Instagram DM automation for realtors
Send listings, book showings and capture buyer and seller leads automatically — straight from your reels and stories.
Why realtors & agents choose BuzzWire
Property reels get plenty of “is this still available?” comments, but leads go cold fast. BuzzWire sends the listing, books the showing and captures buyer and seller details automatically — straight into your CRM — so realtors never lose a warm lead.
Built for how realtors & agents grow
Send listing links
Comment-to-DM delivers the full listing the second someone comments on a property reel.
Book showings
Auto-DM your scheduling link to interested buyers, inside the safe window.
Capture qualified leads
Collect name, email and phone in the DM and export warm leads straight to your CRM.
Live in three steps
Connect Instagram
Link your account through the official Meta API — no password, just one approval.
Build a flow
Pick a keyword and the link, PDF or offer BuzzWire should send back.
Go live, safely
BuzzWire replies inside the safe window with rate caps and humanized delays.
Compliance is built in, not bolted on
BuzzWire only messages people who engaged with you first — on the official Meta API, with rate caps, per-user cooldowns, humanized delays and STOP opt-out on every send.
Realtors & agents — frequently asked questions
Is Instagram DM automation safe for realtors & agents?+
Yes. BuzzWire runs on the official Meta Instagram API — no bots or scraping — and only messages people who comment, DM, or reply to your story first. Rate caps, per-user cooldowns, humanized delays and STOP opt-out run on every send, so realtors & agents stay well within Instagram’s rules.
How do realtors & agents use BuzzWire?+
Most realtors & agents set up flows like Comment “INFO” → listing, DM “TOUR” → showing, Story “GUIDE” → area guide. A follower comments or DMs a keyword, BuzzWire instantly replies with the right link, PDF or offer, and the contact is saved so you can follow up.
Do I have to share my Instagram password?+
Never. You connect through Meta’s official login, so BuzzWire never sees or stores your password — connecting any other way is one of the fastest ways to get an account flagged.
How much does BuzzWire cost?+
Start free with 200 DMs per month. Upgrade to unlimited DMs for $12/month whenever you’re ready — no credit card required to begin.
Let’s grow your DMs
Free to start. Every safeguard is on by default, from your very first DM.