More product clicks, subscribers and commissions from every "what did you use?"
Shade names, routines, affiliate links — DM'd instantly to everyone who asks, uniquely worded every time so filters (and followers) see a human, not a bot.

Why beauty creators choose BuzzWire
Every “what shade is that?” is a sale waiting to happen. BuzzWire sends the exact product link, routine or discount code automatically, so you monetize tutorials and GRWMs — and prove owned reach to brand partners — without living in your DMs.
Built for how beauty creators grow
Link the exact product
Followers comment the shade or product; BuzzWire DMs the right link every time.
Share routines & codes
Auto-send the link to your routine PDF and your affiliate codes without manually replying to hundreds of DMs.
Build an owned list
Collect emails in the DM so brand deals can point to real, owned reach.
Live in three steps
Connect Instagram
Link your account through the official Meta API — no password, just one approval.
Build a flow
Pick a keyword and the link, PDF or offer BuzzWire should send back.
Go live, safely
BuzzWire replies inside the safe window with rate caps and humanized delays.
Compliance is built in, not bolted on
BuzzWire only messages people who engaged with you first — on the official Meta API, with rate caps, per-user cooldowns, humanized delays and STOP opt-out on every send.
Beauty creators — frequently asked questions
Is Instagram DM automation safe for beauty creators?+
Yes. BuzzWire runs on the official Meta Instagram API — no bots or scraping — and only messages people who comment, DM, or reply to your story first. Rate caps, per-user cooldowns, humanized delays and STOP opt-out run on every send, so beauty creators stay well within Instagram’s rules.
How do beauty creators use BuzzWire?+
Most beauty creators set up flows like Comment “SHADE” → product link, DM “ROUTINE” → PDF, Story “CODE” → discount. A follower comments or DMs a keyword, BuzzWire instantly replies with the right link, PDF or offer, and the contact is saved so you can follow up.
Do I have to share my Instagram password?+
Never — BuzzWire never asks beauty creators for an Instagram password. You connect through Meta’s official login, so it never sees or stores your password; connecting any other way is one of the fastest ways to get an account flagged.
How much does BuzzWire cost for beauty creators?+
BuzzWire is free forever for beauty creators — unlimited automations within the same safe rate limits, no monthly DM cap. Pro is $9.99/mo (or $79/yr) and adds follower gating, in-DM lead capture with CSV export, and removes BuzzWire branding. New signups get a 14-day Pro trial, no card required.
Let’s grow your DMs
Free to start. Every safeguard is on by default, from your very first DM.