Instagram DM automation for D2C brands
Convert comments into shoppers. BuzzWire DMs product links, restock alerts and codes automatically — and captures emails and phone numbers you own.
Why d2c brands choose BuzzWire
Every comment on a product reel is a shopper raising their hand. BuzzWire DMs the product link, restock alert or code instantly and captures the email and phone behind the sale, turning your feed into a storefront you actually own.
Built for how d2c brands grow
Shoppable DMs
Every “how much?” or “link?” comment gets an instant DM with the product page.
Restock & drop alerts
Story replies trigger DMs the moment a product is back or a drop goes live.
Capture email & SMS
Collect contact details in the DM for owned retargeting beyond ads.
Live in three steps
Connect Instagram
Link your account through the official Meta API — no password, just one approval.
Build a flow
Pick a keyword and the link, PDF or offer BuzzWire should send back.
Go live, safely
BuzzWire replies inside the safe window with rate caps and humanized delays.
Compliance is built in, not bolted on
BuzzWire only messages people who engaged with you first — on the official Meta API, with rate caps, per-user cooldowns, humanized delays and STOP opt-out on every send.
D2C brands — frequently asked questions
Is Instagram DM automation safe for d2c brands?＋
Yes. BuzzWire runs on the official Meta Instagram API — no bots or scraping — and only messages people who comment, DM, or reply to your story first. Rate caps, per-user cooldowns, humanized delays and STOP opt-out run on every send, so d2c brands stay well within Instagram’s rules.
How do d2c brands use BuzzWire?＋
Most d2c brands set up flows like Comment “SHOP” → product link, Story “RESTOCK” → alert, DM “CODE” → discount. A follower comments or DMs a keyword, BuzzWire instantly replies with the right link, PDF or offer, and the contact is saved so you can follow up.
Do I have to share my Instagram password?＋
Never. You connect through Meta’s official login, so BuzzWire never sees or stores your password — connecting any other way is one of the fastest ways to get an account flagged.
How much does BuzzWire cost?＋
Start free with 200 DMs per month. Upgrade to unlimited DMs for $12/month whenever you’re ready — no credit card required to begin.
Let’s grow your DMs
Free to start. Every safeguard is on by default, from your very first DM.